Our Mission

Everything we do stems from how to do better by our planet—like planting trees. We plant trees because it’s one of the best ways to create a more sustainable future. But over the years, we’ve realized that our journey doesn’t start and end with planting trees. We’re constantly looking at innovative ways to make apparel with the smallest possible footprint and create more circular supply chains. To give you some context, a tentree sweatshirt uses on average 75% less water to make than the other sweatshirts in your closet.

Earth-First is our commitment to making choices in a world where the planet and its people come first, always.